Brand Guidelines
Design Systems
Motion Graphics
Prototyping
Roche Canada was keen to create a campaign and brand around healthcare challenges facing Canadians today, by establishing an online community of innovative thinkers to address tired problems with new solutions.
From pitching to executing, I led the creative team to develop an extension of the Roche brand, into something that our client was enthusiastic to share.
We worked collaboratively with Roche Canada to establish a design system and original 3D elements – as well as brand guidelines, and a library of social media components to execute creative on the fly.
